Program
International Business
Management
International Business Management,
B.B.A.
International Program
The Bachelor of Business Administration Program in International Business Management enhances students to possess knowledge and ability in management,business, and language skills in accordance with the pace of globalization, as well as prepares graduates to be well adaptive to the changes in the rapid economic and social changing future.
International Business Management, B.B.A. (International Program), aims to equip the students with knowledge in international management, fitting the changes of a globalized world. The courses focus on economics, finance, banking, information technology, human resource management, international business management, and so on. All subjects are taught in English. Students are able to learn both theories and practice in order to apply their knowledge to their careers in the future.
อาชีพที่สามารถประกอบได้หลังสำเร็จการศึกษา
Possible Careers after Graduation
- ผู้ประกอบการธุรกิจในประเทศและต่างประเทศ (Entrepernuer of domestic and international businesses)
- นักวิเคราะห์ในบริษัทข้ามชาติ (Analysts in multinational corporations)
- นักจัดการแพลตฟอร์มอีคอมเมิร์ซ (E-commerce platform staff)
- นักการตลาดระหว่างประเทศ (International marketing specialists)
- นักจัดการค้าระหว่างประเทศ (International business management staff)
- เจ้าของธุรกิจ/อาชีพอิสระ/ธุรกิจออนไลน์ (Business owner/ freelance/ online business)

Attributes
Hold a certificate not less than high school or equivalent or Pass the entrance exam in accordance with the Admission Criteria of the Higher Education Office and/ or the Undergraduate Study Regulations of Chiang Mai Rajabhat University in 2014

Study duration
Bachelor's degree, 4 years,
8 academic terms

Tuition fees
Thai students
17,000 Baht/academic term
International students
17,000 Baht/academic term
*International student tuition fee 10,000 Baht per academic term
**Excluding summer term fees and first-entry fees

Semester Period
1st Semester
August - December
2nd Semester
January - May
PLO 1 อธิบายและประยุกต์ใช้องค์ความรู้ด้านการจัดการธุรกิจภายใต้สภาพแวดล้อมที่มีการเปลี่ยนแปลงได้
PLO 2 ประเมินสถานการณ์และแก้ไขปัญหาทางธุรกิจ
PLO 3 ปฏิบัติตนตามหลักคุณธรรม มีวินัย ตรงต่อเวลา เคารพกฎระเบียบ และจริยธรรมในการเป็นผู้ประกอบการธุรกิจ
PLO 4 ประยุกต์และเลือกใช้เทคโนโลยีดิจิทัลที่เหมาะสม เพื่อการค้นคว้า ประมวลผล และนำเสนอทางด้านการจัดการธุรกิจได้
PLO 5 ประยุกต์ใช้ความรู้ด้านธุรกิจในการทำงานเป็นทีมและติดต่อสื่อสารเพื่อดำเนินงานตามที่ได้รับมอบหมายจากสถานประกอบการ (สหกิจศึกษา)
PLO 1 Explain and apply management knowledge in a multicultural business context.
PLO 2 Evaluate situations and solve business problems.
PLO 3 Conduct oneself with moral principles, maintain discipline and punctuality, respect rules and regulations, and uphold ethical standards as a business entrepreneur.
PLO 4 Apply and select appropriate digital technology for researching, processing, and presenting in business management.
PLO 5 Apply business knowledge to teamwork and communication to carry out tasks assigned by the organization (Cooperative Education)
Dr. Patarasri Inkhao Lecturer
Education
Doctoral Degree
Ph.D. (Tourism Development), Maejo University, Thailand, 2020
Master’s Degree
M.A. (International Business), Edith Cowan University, Australia, 2004
Bachelor’s Degree
B.A. (Business English) (Second Class Honors), Uttaradit Rajabhat Institute, Thailand, 1999
Areas of Expertise
International Business Management
Human Resource Management
Business Management
Academic Publications
Inkhao, P., & Niyomsiri, J. (2022, July). Guidelines for Creating Public Consciousness through the Decision to Use Cloth Bags among Chiang Mai Rajabhat University Students. Journal of Liberal Arts and Service Industry, 5(2), 108-119.
Ms. Waewwan La-ongsri Lecturer
Education
Master’s Degree
M.B.A. (Business Administration), Chiang Mai University, 2008
Bachelor’s Degree
B.A. (Accounting), Chiang Mai University, 2002
Areas of Expertise
Finance
Accounting
Academic Publications
National Journals
La-ongsri, W., et al. (2023, September). Development of Business Management System Leveraging on Social Capital: A Case of Hub Mae Win Community Enterprise, Mae Wang Sub-District, Chiang Mai Province. Community and Social Development Journal, 24(3), 80-92.
Chum-un, M., La-ongsri, W., La-ongsri, W., Dangwirun, P., Sonsri, S., Jaikaew, A., Saipang, J., & Suwannapirom, P. (2024, October – December). Promoting Community-Based Tourism and Community Products through Branding, Identity Storytelling, and Business Models in Pa Miang Sub-district, Doi Saket District, Chiang Mai Province. Journal of Accounting and Management, 16(4), 87–104.
Chum-un, M., Yanathaksa, A., Mongkolsamai, W., & La-ongsri, W. (2024, October – December). Analysis of Costs and Return on Investment: A Case Study of the Red Chili Paste Producer Group in Pa Tum Sub-district, Phrao District, Chiang Mai Province. Prachachuen Research Network Academic Journal of Social Sciences, 6(3), 89–100.
Alcoba, R. C., La-ongsri, W., & La-ongsri, W. (2024, May – August). Same Same or Different?: Comparing Perceived Internationalization, Experiences and Satisfaction of Domestic and International Tertiary Students in Thailand. Community and Social Development Journal, 25(2), 49–63.
Prasertsoontorn, T., La-ongsri, W., & La-ongsri, W. (2024). Do SDGs Practices Enhance Firm Performance in Thailand?: A Multi-Year Analysis. Journal of Innovative Business Management Research, 1(1), 21–42.
International Journals
Alcoba, R. C., & La-ongsri, W. (2024, October). Impact of Perceived Internationalization of Higher Education on Student Outcomes. International Journal of Learning, Teaching and Educational Research, 23(10), 102-122.
Ms. Paveena Dangviroon Lecturer
Education
Master’s Degree
M.B.A. (International Business Management), National Yunlin University of Science and Technology, Taiwan, 2021
Bachelor’s Degree
B.Ed. (English), Chiang Mai University, Thailand, 2018
Areas of Expertise
Cross-Cultural Business Management
Service Management
Academic Publications
National Journals
Niyomsiri, J., Dangviroon, P., Intawong, P., & Tungao, H. F. (2024, January). Analysis of Tourism Supply Chain and Community Products to Develop New Value Chains and Appropriate Business Models under the New Normal: A Case Study of Phrao District, Chiang Mai Province. The Journal of Spatial Innovation Development (JSID), 5(1), 92-108.
Chum-un, M., La-ongsri, W., La-ongsri, W., Dangviroon, P., Sonsri, S., Jaikaew, A., Saipang, J., & Suwannapirom, P. (2024, October – December). Promoting Community-Based Tourism and Community Products through Branding, Identity Storytelling, and Business Models in Pa Miang Sub-district, Doi Saket District, Chiang Mai Province. Journal of Accounting and Management, 16(4), 87–104.
Mr. Harloi Fajardo Tungao Lecturer
Education
Master’s Degree
M.B.A. (Business Innovation) (International Program), Bangkok University, Thailand, 2021
Bachelor’s Degree
B.Sc. (Financial Management), De La Salle Lipa, Philippines, 2012
Areas of Expertise
Creative Management
Technology and Digital Innovation
Academic Publications
National Journals
Niyomsiri, J., Dangviroon, P., Intawong, P., & Tungao, H. F. (2024, January). Analysis of Tourism Supply Chain and Community Products to Develop New Value Chains and Appropriate Business Models under the New Normal: A Case Study of Phrao District, Chiang Mai Province. The Journal of Spatial Innovation Development (JSID), 5(1), 92-108.
Mr. Janak Nandan Pandey Lecturer
Education
Master’s Degree
M.B.A. (Business Administration) (International Program), Stamford International University, Thailand, 2013
Bachelor’s Degree
B.Sc. (Hospitality and Hotel Management), Institute of Hotel Management, India, 2003
Areas of Expertise
Economics
Marketing
Management
Academic Publications
National Journals
Intecha, D., Phasuk, J., Chanmanee, P., & Pandey, J. N. (2023, January – June). Eco-friendly Tourism Management of Mae Chaem Village, Mueang Pan District, Lampang Province. Journal of Management Science, Suan Sunandha Rajabhat University, 10(1), 89-109.
Intecha, D., Kanitpanyacharoen, T., & Pandey, J. (2022, January – February). Relationship Between Compensation and Current Living Factors of Working-Age People in Mueang District, Lampang Province. Journal of Administrative and Social Science Review, 5(1), 79-90.
Ms. Waranya La-ongsri Lecturer
Education
Master’s Degree
M.B.A. (International Finance), Virginia International University, USA, 2015
Bachelor’s Degree
B.Eng. (Mechanical Engineering), Chiang Mai University, Thailand, 2004
Areas of Expertise
Finance
Academic Publications
National Journals
La-ongsri, W., et al. (2023, September). Development of Business Management System Leveraging on Social Capital: A Case of Hub Mae Win Community Enterprise, Mae Wang Sub-District, Chiang Mai Province. Community and Social Development Journal, 24(3), 80-92.
Chum-un, M., La-ongsri, W., La-ongsri, W., Dangviroon, P., Sonsri, S., Jaikaew, A., Saipang, J., & Suwannapirom, P. (2024, October – December). Promoting Community-Based Tourism and Community Products through Branding, Identity Storytelling, and Business Models in Pa Miang Sub-district, Doi Saket District, Chiang Mai Province. Journal of Accounting and Management, 16(4), 87–104.
Alcoba, R. C., La-ongsri, W., & La-ongsri, W. (2024, May – August). Same Same or Different?: Comparing Perceived Internationalization, Experiences and Satisfaction of Domestic and International Tertiary Students in Thailand. Community and Social Development Journal, 25(2), 49–63.
Prasertsoontorn, T., La-ongsri, W., & La-ongsri, W. (2024). Do SDGs Practices Enhance Firm Performance in Thailand?: A Multi-Year Analysis. Journal of Innovative Business Management Research, 1(1), 21–42.